Facebook algorithm

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Facebook Ad Retargeting Strategy for Coaches: Boost Your Visibility without Working More Hours

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Facebook Ad Retargeting Strategy for Coaches: Boost Your Visibility without Working More Hours

Retargeting with Facebook and Instagram ads… what is it and why should you do it?

In this episode I’m going to break down the world of retargeting and explain how it can save you a lot of time. I’ll give you two different goals and strategies for how to use retargeting to grow your business.


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The Biggest Facebook Ads Mistake and How to Avoid It

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The Biggest Facebook Ads Mistake and How to Avoid It

I’ve been running Facebook ads for myself and clients for over 3 years now. And here’s a classic mistake that I see over and over again. This mistake can cost you a lot of money. This mistake might make you say, “Facebook ads don’t work.” This mistake is HUGE. And it’s totally avoidable. Ready to hear what it is?

5 Tips to Increase Your Facebook Ad Relevance Score

5 Tips to Increase Your Facebook Ad Relevance Score

I recently worked with a coaching client and helped her run an ad that received a relevance score of 10! Check out my top 5 tips to increase your relevance scores and improve your results with your Facebook ads.

The Most Common Facebook Ad Mistakes (And How to Fix Them)

This week I did a Facebook Live interview with my friend Gael Wood.

Gael is a very successful massage therapist who now teaches other wellness professionals how to be awesome through her business, Massage and Spa Success.

And, she's also one of my Facebook ads management clients!

In this video, she talks about common Facebook ad mistakes that she hears from wellness professionals in her community. And I give all the answers on how to fix those mistakes.

You'll learn why...

  • Facebook advertising is so different from the ads that you're used to seeing on TV
  • You MUST get that pixel installed on your website!
  • It's worth having a Facebook page for your business, even if you don't intend to advertise
  • We're using Instagram even more right now
  • We love paying for advertising!
Facebook ads tips | Facebook ads strategy | Awesome Facebook ads | Facebook ads | Facebook marketing | Facebook for business | #facebookmarketing | #contentmarketing | #facebookmarketingtips | #facebookadstips

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3 Steps to Thrive with the New Facebook Algorithm

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Facebook is changing their algorithm. Again! They’ve come right out and said that they will be focusing on showing more posts from friends and family and fewer posts from businesses in user news feeds.

But don't panic! Facebook is still a great place to build your business online. Here are my 3 steps to thrive with the new Facebook algorithm.